Based in Greenville, South Carolina, Primeau Productions serves the States of South Carolina and Georgia. We offer script to screen video production for an entire range of for profit and not-for-profit organizations. Primeau Productions uses state-of-the-art equipment ad offers superior studio space for interviews and testimonial videos as well as the best video editing services in the business.

Based on the latest industry statistics anywhere from 82-percent to 92-percent of all businesses use video to promote, advertise, teach or explain who they are, what they do and how they can help clients and customers.

If your South Carolina or Georgia organization is not yet using video, some of the following trends, gathered by media writer Ema Luken in November 2023, will be of interest:

1. Where will people find your video? Consider this: Internet users aged 16-64 spend an average of 7 hours per day online, and this time is still increasing. It is as true for Greenville, SC as it is for Greenwich, Connecticut.
2. Studies are finding about 76%of internet users get information about brands and products on social media platforms. Chances are strong your competitors are using video to relate information to their customers.
3. How are your clients, customers, members and patients learning? 96% of them have watched an explainer video to learn more about a product or service.
4. Will youth “have its way?” Yes, it will. Compared to Baby Boomers, Millennials are 150% more likely to use video for buying decisions. Those expensive brochures are probably not reaching your entire audience.
5. The following point adds on to the comment above:  Viewers retain 95% of a message when watching it on video, compared to 10% when reading text. Your audience will remember video.
6. Trying to get an important point across? “When it comes to learning, short and concise video content increases focus and encourages long-term information retention by 80%.” A video does not have to be long and complicated. Primeau Productions does shorter, explainer videos for a wide range of clients.
7. Speaking of important video production points: People want to share videos and in fact– they are shared 1200% more than links and text combined.” In other words, friends and associates like to share video with other friends and associates, whether they live in Powdersville or in Palo Alto.
8. Whether we like it or not, “The average attention span has decreased by 30% in the last 15 years, with people now only able to focus for 8.25 seconds compared to 12 seconds in the past.” Interesting, statistics show most people remember at least 3 videos they’ve recently seen, but forgot mailed advertisements or radio commercials.
9. Video is the top investment companies are making for training purposes. Whether you are engaged in teaching nurses, dance instructors, fry cooks, house painters or bankers, chances are they are learning by video.
10. Customers, clients, patients and associates respond “to you,” and in fact, Personalized videos are 35% more likelyto retain viewers compared to non-personalized videos. And, don’t worry, Primeau Productions will help you personally deliver the message you need to deliver.
11. Please remember this: all of the trends shown are increasing. Video is the now and is the future. Video is powerful, cost efficient and effective.

Primeau Productions wants to help your business become part of the video trend!